This is the brand’s first international expansion.
Saudi Arabia is upping up the ante to establish itself as a global hub for all things creative. While the Kingdom is expanding this footprint, local talent is making waves on a global stage. And the latest one to take this leap is Saudi beauty brand Moonglaze, which has officially landed a spot on the shelves of Selfridges in London.
Moonglaze is the first Saudi beauty brand to be stocked at the iconic Selfridges department store on Oxford Street. For beauty lovers, this means access to Moonglaze’s highlighter sticks, multi-use brushes, and the latest blush range, which is designed to complement every skin tone.
If you’re not familiar with it, Moonglaze is a Saudi beauty brand founded by Yara Alnamlah. A makeup artist and beauty influencer with a passion for glowing, healthy skin, she launched the brand with a focus on skincare before branching into makeup. Her products are rooted in the belief that glowing skin forms the foundation of any great look.
The launch of Moonglaze at Selfridges is a cultural moment. For Yara Alnamlah, it signifies the recognition of Saudi talent in the beauty industry and beyond. “It’s a moment of recognition for the Saudi and Arab beauty community,” she told Arab News. “It shows that we’re not only consumers of global trends but also creators with something unique to offer.”
Beyond beauty, Yara Alnamlah is an architecture graduate and entrepreneur. She also owns a coffee shop, So Matcha, in Riyad. Her influence also extends to the fashion world, where she’s collaborated with brands like Jean Paul Gaultier, representing Saudi Arabia on a global stage. And with her sights set on global expansion for Moonglaze, Yara Alnamlah is just getting started.
Moonglaze is now available at Selfridges stores across London and on the website. Prices start at £23 and go up to £78. So grab your favourite now.
GO: Visit https://moonglaze.co for more information.